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A long empty office floor split down the middle: photographed concrete columns and daylight on the left, the same floor as a dark blue wireframe scan with orange scan points on the right.

SEPTEMBER 9, 2026

Matterport vs. Traditional Photography for Commercial Listings: What Brokers Should Know

Photography earns the click. A Matterport 3D tour earns the showing request. Here's how commercial brokers should think about using both on the same listing.

matterport
commercial real estate
photography

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